Industries
Telecom & media
Operators and media businesses have the opposite problem to most of our clients: not a shortage of data, but a surplus of it spread across BSS, OSS, CDN logs and three generations of subscriber platform. The scarce resource is a single view of the subscriber that is trustworthy enough to act on automatically.
What clients are wrestling with
- Churn signals that arrive too late
- BSS/OSS complexity blocking new propositions
- Content and network cost curves diverging
Published research on this
16%of digital transformations both improved performance and sustained the gains
Source: McKinsey & Company, Unlocking success in digital transformations, 201830%+of generative AI projects were forecast to be abandoned after proof of concept by the end of 2025
Source: Gartner, Press release, 29 July 2024, 202440%+of agentic AI projects are forecast to be cancelled by the end of 2027
Source: Gartner, Press release, 25 June 2025, 202585%of organisations name managing cloud spend as a top challenge
Source: Flexera, State of the Cloud Report, 202630%of developers report little or no trust in AI-generated code
Source: DORA (Google Cloud), State of AI-assisted Software Development, 202590%of organisations have adopted at least one internal developer platform
Source: DORA (Google Cloud), State of AI-assisted Software Development, 2025